Video Masterclass for Accountants

 The day will give you the confidence to start creating video content on your mobile phones ready to publish online. 

Course outline

Morning

Arrival and introductions

• Introduction to video content and how to use it
• Kit required for a successful shoot
• Video habits to be aware of
• How to be effective with video content in your practice 

Your Content  

• Who you make videos for 
• Building ideal audience avatars
• Where to find ideas 
• Building your video strategy into your week 

Equipment and Set up 1

• What does aspect ratio mean anyway? The tech explained (Standards required frame rate, bit rate, aspect ratio and codec)
• Learn the settings on your phone: understanding footage quality 
• Film your first video 

Lunch (light lunch included) 

Understand what kit you need 

• Framing shots, eye lines and shooting basics
• Lighting (film a video)
• Tripods and camera set ups (film a video)
• Sound quality, microphones and how to test them (film a video)

Presenting on camera  

• Get confident on camera 
• Clear speaking and microphone skills
• Interview skills
• Body language 
• How to frame your self each time  
• Video templates and scripting 

Create and edit 

• Editing and apps
• Create content, record and edit your own video

End

included: test equipment (lighting, microphones, tripods) workbook, video planner, lunch